Are Facebook's Live Video Efforts a Threat to Periscope?

The transcript discusses the integration of Periscope with Twitter, emphasizing the value of maintaining a standalone app while enhancing live broadcast experiences on Twitter. It addresses competition with Facebook Live, highlighting the growing interest in live streaming. The discussion covers the variety of content available, from professional to user-generated, and the unique user experience offered by Periscope and Twitter. Finally, it explores advertising and monetization strategies, focusing on leveraging Twitter's platform for promotion without directly incorporating ads into Periscope.

What has been the focus of Periscope's development over the past 14 months?

• Integrating with Facebook Live

• Creating a standalone app separate from Twitter

• Developing a new social media platform

• Enhancing the app for creating and consuming live broadcasts

How does Periscope view the entry of other companies into the live streaming space?

• As an opportunity to merge with competitors

• As a validation of the live streaming trend

• As a reason to stop investing in live streaming

• As a threat to their business

What is the primary vision of Periscope according to the transcript?

• To become the leading platform for recorded videos

• To integrate with television networks

• To allow users to see and share the world in real time

• To focus solely on premium content

What is Periscope's current approach to advertising?

• Avoiding any form of advertising

• Focusing on banner ads

• Directly experimenting with ads within the app

• Using Twitter's platform for advertising experiments

What is one of the traditional methods mentioned for monetizing live content?

• Pre roll, mid roll, and post roll ads

• Subscription fees

• Crowdfunding

• Selling merchandise