CLEAN : Rolls-Royce mulls luxury 4x4 market

The video discusses the significant growth of the SUV segment over the past decade, particularly in the luxury market, and forecasts continued expansion. It highlights Rolls Royce's interest in entering this market while emphasizing the unique challenge of designing an SUV that remains true to the brand's authentic identity.

What has been the trend in the SUV segment over the past decade?

• It has grown significantly.

• It has declined.

• It has remained stable.

• It has fluctuated unpredictably.

What is the forecast for the luxury SUV segment?

• It is expected to decline.

• It will become obsolete.

• It will remain the same.

• It is predicted to grow.

What aspect of the SUV market is Rolls Royce particularly interested in?

• The compact SUV segment

• The electric vehicle segment

• The luxury end of the market

• The budget-friendly segment

What is the main challenge Rolls Royce faces in designing an SUV?

• Maintaining the brand's authenticity

• Reducing production costs

• Creating a budget-friendly model

• Competing with electric SUVs

Why is designing an SUV a unique challenge for Rolls Royce?

• They have never designed a car before.

• They need to create a vehicle that aligns with their brand values.

• They lack the technology to build SUVs.

• They are not interested in the SUV market.