Facebook, Social Media Look to Fill Politics Void

Facebook, Social Media Look to Fill Politics Void

Assessment

Interactive Video

Business, Social Studies, Performing Arts

University

Hard

Created by

Quizizz Content

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The video discusses the influence of major media networks and social media, particularly Facebook, on public opinion and elections. It highlights how Facebook's ad revenue and user engagement were significantly driven by election-related content. The discussion also covers the impact of political advertising on media companies and the broader market, noting a decline in traditional media spending and its financial implications. The video concludes by examining the potential market effects if Facebook's growth falters.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major factor driving Facebook's business during the election period?

Increased user sign-ups

Election-related posts and commentary

New features introduced by Facebook

Partnerships with news networks

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the Trump campaign's spending on political ads compare to previous Republican campaigns?

It was not disclosed

It was significantly higher

It was about the same

It was significantly lower

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the impact on traditional media companies due to the unexpected low spending on political ads?

They gained new advertisers

They experienced a surge in revenue

They maintained stable earnings

They suffered financially

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of the S&P 500 gains in the last year were attributed to Facebook?

50%

25%

75%

10%

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a potential consequence if Facebook's performance declines?

The S&P 500 will remain unaffected

The S&P 500 will become more stable

The S&P 500 will experience growth

The S&P 500 will falter