$90M 'Marco Polo Gives Netflix Global Reach: Bibb

The transcript discusses Netflix's financial strategies, including high production costs for shows like Marco Polo, due to slowed subscriber growth in the U.S. and international competition. Reed Hastings predicts the decline of broadcast TV by 2030, though some argue this transition is already underway. The text also highlights cybersecurity issues, referencing Sony's cyberattack and the broader impact of piracy on the entertainment industry.

Why did Netflix invest heavily in the production of Marco Polo?

• To compete with local US content

• To reduce production costs

• To boost international subscriber growth

• To attract more viewers in the United States

What is Reed Hastings' prediction about the future of broadcast television?

• It will remain unchanged

• It will merge with radio broadcasting

• It will become more popular by 2030

• It will be replaced by streaming services by 2030

What major transition is expected in the media industry according to the transcript?

• An increase in radio broadcasting

• An erosion of linear television

• A focus on traditional cable packages

• A shift from digital to analog

What is a significant challenge faced by companies like Sony in terms of cybersecurity?

• Inability to produce high-quality content

• Difficulty in preventing cyberattacks

• Lack of interest in digital platforms

• Over-reliance on physical media

How much does piracy reportedly cost the entertainment industry annually?

• $25 billion

• $50 billion

• $100 billion

• $75 billion