Facebook's Messaging Boom: the Launch of the Bots

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Business, Information Technology (IT), Architecture
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University
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Hard
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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary goal of opening up the Messenger platform to developers?
To increase the number of users
To allow developers to create rich bot experiences
To generate immediate revenue
To replace traditional apps
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following services can users now access directly through Messenger?
Streaming music
Ordering food
Booking hotel rooms
Hailing a ride
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does Messenger ensure convenience when users need to access their boarding passes?
By sending email reminders
By using a password manager
By providing a QR code
By allowing users to tap on a bubble
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main focus of Messenger's current strategy regarding user experience?
Increasing the number of bots
Introducing more advertisements
Reducing the number of features
Building delightful user experiences
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the current status of revenue generation on Messenger?
Messenger is generating significant revenue
Revenue is generated through ads
Messenger is losing money
Revenue generation is not yet a focus
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