Breaking Down AT&T's Second-Quarter Earnings

Breaking Down AT&T's Second-Quarter Earnings

Assessment

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Business

University

Hard

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AT&T reported strong financial results, surpassing analyst expectations in revenue and EPS. The company completed its acquisition of Time Warner, marking a significant strategic move. AT&T is focusing on building its digital ad business through the acquisition of Appnexus. Despite a positive forecast, the market remains cautious due to the integration of Time Warner and the need for pro forma financials. The core business of AT&T, including wireless and TV services, remains stable with a less aggressive promotional environment compared to previous years.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the revenue of AT&T in the second quarter, and how did it compare to analysts' expectations?

$38 billion, below expectations

$40 billion, above expectations

$39 billion, above expectations

$38.76 billion, met expectations

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant acquisition did AT&T complete in the second quarter?

DIRECTV

Time Warner

Appnexus

Verizon

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the acquisition of Appnexus fit into AT&T's strategy?

It enhances TV subscription services.

It provides a foundation for a digital ad exchange.

It reduces operational costs.

It helps in expanding wireless services.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why are AT&T's shares under pressure despite strategic acquisitions?

Due to increased competition

Due to high operational costs

Because of unclear financial forecasts

Because of declining subscriber base

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the current promotional environment in wireless services compare to last year?

Increased device costs

Less aggressive pricing

More aggressive pricing

No change in pricing