How StockTwits Makes Sense of Digital News Flow

How StockTwits Makes Sense of Digital News Flow

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses the rapid growth of StockTwits and the importance of vertical markets in social networks. It highlights the challenges of monetizing video content, with references to YouTube, Netflix, and Amazon Prime. The impact of Twitter's algorithm changes on stock movements is examined, emphasizing the value of smaller, focused communities like StockTwits. The video concludes with a critique of Marissa Mayer's leadership at Yahoo, questioning the company's strategic direction and commitment to core assets.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason StockTwits is growing faster than before?

It has a large global user base.

It focuses on vertical integration.

It has a partnership with Yahoo.

It is a part of Twitter.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company dominated the video industry after the decline of many video companies?

Facebook

Netflix

Yahoo

Amazon

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge in the video industry according to the transcript?

Difficulty in monetizing video content

Lack of content creators

Limited audience reach

High production costs

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why was StockTwits created according to the transcript?

To compete with Facebook

To provide a smaller, focused community

To replace Twitter

To offer free stock trading

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major criticism of Yahoo's strategy under Marissa Mayer?

Overexpansion into global markets

Neglecting core assets

Focusing too much on social media

Lack of investment in technology