David Abraham Speech MacTaggart Lecture (Part 4)

David Abraham Speech MacTaggart Lecture (Part 4)

Assessment

Interactive Video

Created by

Quizizz Content

Business, Social Studies

University

Hard

The video discusses the rapid changes in the media industry, driven by consolidation and internationalization. It highlights the influence of US companies on UK media, particularly through figures like John Malone. The potential mergers, such as Fox and Time Warner, could significantly impact the industry. The video also addresses the accountability of global media platforms and the challenges faced by the UK production sector, which has evolved significantly over the years.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main drivers of change in the media industry according to the first section?

Consumer preferences

Government regulations

Consolidation and internationalization

Technological advancements

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who is mentioned as a significant figure in the UK media landscape?

Doctor John Malone

Jeff Bezos

Steve Jobs

Rupert Murdoch

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential merger is discussed in the second section that could impact the media industry?

Google and Facebook

Apple and Disney

Netflix and Amazon

Microsoft and Sony

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge is highlighted regarding the valuation of media companies?

High competition

Complexity in understanding company value

Fluctuating stock prices

Lack of transparency

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What has happened to the term 'Super Indy' in the context of UK production?

It has been expanded

It has become more relevant

It has become redundant

It has been redefined