Yum China's Plans for Expansion

The video discusses the company's ambitious goal of expanding to 20,000 stores, focusing on faster and more cost-effective strategies for opening new locations. It highlights the importance of agility and innovation in achieving these targets. The company is also working on digitalizing its supply chain to enhance productivity, leveraging its proprietary logistics network. Data is used internally to optimize operations and better meet customer needs, without being sold externally.

What is the company's target number of stores for their next milestone?

• 15,000 stores

• 18,000 stores

• 20,000 stores

• 25,000 stores

How does the company plan to achieve faster store openings?

• By increasing marketing efforts

• By reducing store sizes

• Through agility and innovation

• Through mergers and acquisitions

What is the current range of investment per store mentioned in the transcript?

• 2 million to 3 million

• 1 million to 3 million

• 3 million to 4 million

• 1 million to 2 million

What aspect of the supply chain is the company focusing on digitalizing?

• Product development

• Logistics and store linkage

• Customer service

• Marketing strategies

How does the company utilize the data obtained from digitalization?

• For customer loyalty programs

• For public reports

• For internal operational improvements

• For selling to third parties