Shoppers flock to Boxing Day sales

The transcript discusses the Boxing Day shopping frenzy, with people queuing early to grab bargains. Retailers, desperate to shift stock, have moved January sales forward. Despite changing shopping habits, sales are expected to generate significant revenue. The impact of weather and online sales is noted, with many shoppers preferring online deals. Retailers are aware of limited consumer budgets and aim to capture spending early. A record number of shops are opening, hoping consumers will still shop traditionally.

Why do some shoppers choose to queue early in the morning on Boxing Day?

• To avoid traffic congestion

• To get the best deals before others

• To meet friends and socialize

• To enjoy the festive atmosphere

What significant change did retailers make to their sales strategy?

• They increased prices before sales

• They limited the number of items on sale

• They extended the sales period

• They started sales earlier than usual

What factor is expected to have a major impact on shopping during the sales?

• The number of shopping malls

• The weather conditions

• The quality of customer service

• The availability of parking spaces

How are retailers trying to attract customers despite limited budgets?

• By offering free gifts with every purchase

• By launching sales earlier than competitors

• By organizing in-store events

• By providing free delivery services

What is the main reason for the record number of shops opening during the sales?

• To capture a share of the limited customer budget

• To increase brand visibility

• To test new marketing strategies

• To provide more job opportunities