Lower Prices and Aging Handsets Help Drive IPhone Demand

Lower Prices and Aging Handsets Help Drive IPhone Demand

Assessment

Interactive Video

Business, Architecture

University

Hard

Created by

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The video discusses how Apple's $50 price cut on the iPhone 11 has successfully boosted sales, making it a popular choice despite being slightly less advanced than the 11 Pro models. It highlights the typical four-year iPhone upgrade cycle, with many consumers upgrading from older models like the iPhone 6 and 6S. The video also touches on Apple's favorable position with the upcoming 5G cycle, which is expected to drive another wave of upgrades.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a key factor in boosting the sales of the iPhone 11?

Increased battery life

New color options

A $50 price reduction

Introduction of a new camera feature

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the iPhone 11 compare to the iPhone 10 in terms of functionality?

The iPhone 11 is similar in functionality to the iPhone 10

The iPhone 11 is less functional than the iPhone 10

The iPhone 11 is more functional than the iPhone 10

The iPhone 11 has no functional differences from the iPhone 10

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the typical upgrade cycle for the average iPhone consumer?

Every four years

Every year

Every two years

Every three years

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which iPhone models were significant for Apple due to their larger screen sizes?

iPhone 7 and 7 Plus

iPhone 8 and 8 Plus

iPhone 6 and 6S

iPhone 5 and 5S

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What upcoming technology is expected to drive another wave of iPhone upgrades?

Foldable screens

Augmented Reality

5G

Wireless charging