Analyst Mendez Says Apple's Forecast May Be Conservative

Analyst Mendez Says Apple's Forecast May Be Conservative

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses the potential iPhone supercycle with the release of new models, highlighting surprising demand for the iPhone 8 Plus. It covers market growth in China and India, noting a 40% year-on-year increase in emerging markets. The impact of equipment installment plans on consumer demand is also analyzed, with insights into how these plans have affected phone upgrade cycles.

Read more

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was surprising about the demand for the iPhone 8 Plus according to Tim Cook?

It was lower than expected.

It was only high in emerging markets.

It was the greatest they had ever seen for a larger phone.

It was similar to the demand for the iPhone 6 Plus.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which market showed a 12% growth for Apple, as mentioned in the transcript?

Europe

China

United States

India

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What factor contributed to the doubling of Apple's sales in India?

Price reduction of older iPhone models

Increased marketing efforts

Improved average connection quality by wireless carriers

Introduction of new iPhone models

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did equipment installment plans initially affect consumer demand for iPhones?

They led to immediate upgrades.

They created a headwind to demand.

They had no impact on demand.

They increased demand significantly.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What might encourage consumers to upgrade their phones despite the installment plan headwind?

Increased marketing campaigns

Lower prices of older models

Compelling new features in recent models

Extended warranty offers