We Have No Intention to Compete With Smartphones: Canon

We Have No Intention to Compete With Smartphones: Canon

Assessment

Interactive Video

Business

University

Hard

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The video discusses Canon's strategy in the face of competition from smartphones, emphasizing that they target different markets. Canon plans to expand its business by opening more Canon Image Squares and enhancing its print business through on-demand printing and scanning services. Innovation and collaboration with other industries are key to Canon's future, with a focus on adding value to their hardware. The company is also developing comprehensive document management solutions, particularly in the Southeast Asian region, to support major industries like banking and manufacturing.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the company's stance on competing with smartphone makers?

They are exiting the camera market.

They focus on a different market than smartphones.

They aim to directly compete with smartphones.

They plan to merge with smartphone companies.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the strategies mentioned for growing the business?

Focusing solely on digital products.

Expanding Canon Image Square stores to 300.

Eliminating the print business.

Reducing the number of Canon Image Square stores.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the company view the trend towards paperless offices?

As a reason to stop producing printers.

As irrelevant to their business model.

As an opportunity for on-demand printing services.

As a threat to their print business.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is considered critical for the company's future according to the research?

Increasing advertising budget.

Focusing on traditional markets.

Innovation and collaboration with other industries.

Reducing costs.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which regions are mentioned for future business expansion?

North America and Europe.

Australia and New Zealand.

Africa and the Middle East.

Vietnam and Indonesia.