Coca-Cola CEO Tackles Packaging Waste

Coca-Cola is committed to reducing packaging waste as part of its core values, aiming to collect a bottle for every one sold by 2030. The company plans to implement different collection systems worldwide, collaborating with NGOs and governments. In emerging markets, Coca-Cola seeks to create a circular economy by investing in recycling infrastructure. The initiative may initially incur costs but is expected to be economically viable long-term, offering environmental and consumer benefits.

Why is Coca-Cola focusing on collecting plastic as part of its waste reduction strategy?

• To reduce production costs

• To increase its profits

• To improve product quality

• To create a market economy for collected plastic

What is Coca-Cola's objective for bottle collection by 2030?

• Collect half of the bottles sold

• Collect a bottle for every one sold

• Collect two bottles for every one sold

• Collect all bottles in Europe

How does Coca-Cola plan to achieve its bottle collection goal?

• By working with local governments and NGOs

• By implementing a single global solution

• By increasing production

• By reducing bottle sizes

What was the result of Coca-Cola's initiative in Mexico regarding plastic recycling?

• Recycling rates increased to 60%

• Recycling rates remained the same

• Recycling rates decreased

• Recycling rates increased to 90%

How does Coca-Cola view the long-term economic impact of using recycled plastic?

• As a cost burden

• As economically neutral

• As a profit loss

• As a marketing strategy