NBA's Silver: Advertising on Uniforms Is Inevitable

The transcript discusses the NBA's considerations for expanding teams, particularly in Europe, and the logistics of international games. It highlights the potential for advertising on jerseys to increase revenue and global marketing. The collective bargaining agreement is also addressed, emphasizing the importance of partnership with players and avoiding lockouts.

What is a key factor the NBA considers when thinking about expanding teams to Europe?

• The popularity of basketball in Europe

• The existing arena infrastructure

• The number of European players in the NBA

• The climate in European countries

Why might advertising on NBA jerseys be considered inevitable?

• It is a tradition in other sports leagues

• It is required by international basketball regulations

• It would increase player salaries

• It could lead to additional revenue and marketing opportunities

How could advertising on jerseys help grow the NBA globally?

• By changing the rules of the game

• By involving more companies in NBA marketing

• By increasing the number of games played

• By reducing ticket prices

What percentage of revenue is designed to go to NBA players under the current system?

• 45%

• 75%

• 51%

• 60%

What is the NBA's approach to avoiding work stoppages?

• Expanding to more countries

• Reducing the number of games

• Negotiating in quiet moments

• Increasing player salaries