Superfly Kids: The Superhero Cape Business Takes Off

The video discusses Superfly Kids, a company that encourages children to be their own superheroes by customizing capes. The company, based in Livonia, Michigan, was co-founded by Holly Bartman. It started from a simple idea of making capes for a birthday party and grew into a business. Popular cape colors include blues and reds for boys and ocean blue for girls. The company experiences a significant portion of its sales during the holiday season, with a focus on Christmas gifts. The video also touches on personal stories and the joy of owning a superhero cape.

What is the main idea behind Superfly Kids?

• To create superhero movies

• To provide superhero training

• To encourage kids to be their own superheroes

• To sell pre-made superhero costumes

What is a popular color for boys' superhero capes according to the video?

• Purple

• Blue

• Green

• Yellow

What inspired the creation of Superfly Kids?

• A comic book

• A birthday party

• A superhero movie

• A school project

Who is Holly Bartman in relation to Superfly Kids?

• A superhero character

• The founder's friend

• A marketing expert

• The founder's partner

What percentage of Superfly Kids' sales occur in the third and fourth quarters?

• 30%

• 20%

• 50%

• 40%