Seeing the need that nobody else sees

Jack de Boer is credited with inventing the All Suite or Extended Stay hotel market, a concept initially dismissed by traditional hoteliers and finance experts. Despite skepticism, Jack saw a market opportunity for hotels where guests could stay for weeks or months. His perseverance led to the creation of a successful hotel chain, now known as the Marriott Residence Inn, which has become a significant part of the US hotel market. Jack's marketing genius and vision proved the viability of extended stay hotels, leaving a lasting legacy in the industry.

Who is credited with inventing the All Suite or Extended Stay hotel market?

• Jack de Boer

• Marriott International

• Hilton Hotels

• Holiday Inn

What percentage of the US hotel market do extended stay hotels now represent?

• 5%

• 10%

• 20%

• 15%

What was the initial reaction of traditional hoteliers and finance people to the concept of extended stay hotels?

• They immediately invested

• They were enthusiastic

• They dismissed it as a silly idea

• They were indifferent

What is the name of the hotel chain that Jack de Boer created, which is now part of Marriott?

• Marriott Courtyard

• Marriott SpringHill Suites

• Marriott Residence Inn

• Marriott Fairfield Inn

What quality of Jack de Boer helped him succeed in the hotel industry despite initial skepticism?

• His experience in traditional hotels

• His connections in the industry

• His marketing genius

• His financial backing