Twitter at 10: Jack Dorsey Looks to the Next Decade

Twitter at 10: Jack Dorsey Looks to the Next Decade

Assessment

Interactive Video

Business, Other, Information Technology (IT), Architecture

University

Hard

Created by

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The transcript discusses Twitter's challenges with stalled user growth and the need to re-engage users who have left the platform. It highlights the importance of convincing users that they can enjoy Twitter without actively tweeting and the need to attract advertisers by expanding the user base. The comparison with Facebook's acquisitions and user numbers is made, emphasizing Twitter's smaller scale. The potential of Periscope for creating live events is explored, along with Twitter's future vision of growth and independence. Efforts to improve safety and user experience are also discussed, including the formation of a trust and safety council. Finally, the transcript mentions a Business Week feature on Jack Dorsey.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main challenges Twitter faces according to the discussion?

Competing with Instagram's photo features

Reducing the number of characters per tweet

Re-engaging users who have left the platform

Increasing the number of tweets per user

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Twitter's user base compare to Facebook's?

Twitter's user base is growing faster than Facebook's

Twitter has significantly fewer users than Facebook

Twitter's user base is similar to Facebook's

Twitter has more users than Facebook

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Jack Dorsey's vision for Periscope?

To replace traditional news channels

To create live events from everyday life

To focus solely on sports broadcasting

To become a standalone social media platform

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the strategies mentioned to make Twitter feel safer?

Increasing the character limit

Limiting the number of tweets per day

Removing all anonymous accounts

Introducing a Trust and Safety Council

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Twitter's stance on the 140-character limit?

They want to remove the character limit entirely

They are committed to keeping it at 140 characters

They plan to increase it to 280 characters

They are considering reducing it to 100 characters