The End of an Era for a Tech Titan

The End of an Era for a Tech Titan

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses the acquisition of Yahoo by Verizon and its integration with AOL. It highlights the initial expectations versus the current outcomes, the potential for growth in digital media, and the challenges posed by competitors like Google and Facebook. The strategic partnership aims to increase market share, but the lack of sophisticated technology is a significant hurdle. The investment is seen as a reasonable entry into a new business area for Verizon.

Read more

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial sentiment regarding Yahoo's integration with Verizon?

It was seen as a complete success.

It was considered irrelevant.

There was disappointment but hope for future success.

It was expected to fail from the start.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main challenge for the combined AOL and Yahoo under Verizon?

Outdated technology

Lack of funding

Competition from Google and Facebook

Internal management issues

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the strategic importance of the Verizon, AOL, and Yahoo deal?

To focus solely on traditional media

To eliminate competition

To gain market share in digital media

To become the number one internet company

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the investment in Yahoo and AOL compare to other major internet companies?

It is about the same.

It is not disclosed.

It is significantly higher.

It is relatively small.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What technological capability is Yahoo lacking compared to Google and Facebook?

Mobile app development

Cloud computing services

User-friendly interface

Sophisticated targeting technology