Where Are U.S. Consumers Spending Their Money?

Where Are U.S. Consumers Spending Their Money?

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

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The video discusses the challenges faced by retailers in differentiating themselves in a competitive market. It highlights the success of off-price retailers like TJ Maxx and Burlington due to their effective messaging and value offerings. The discussion also covers Macy's struggles with discount strategies and the need to adapt to online shopping trends. The video concludes with an analysis of the competitive retail landscape, emphasizing the impact of global brands and technological advancements.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key strategy for retailers to attract savvy customers?

Investing in high-end technology

Offering exclusive products

Expanding store locations

Providing great prices and value

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why do customers often wait before shopping at Macy's?

They expect better discounts later

They are loyal to other brands

They prefer shopping online

They find better quality elsewhere

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge does Macy's face with its current store strategy?

Excessive number of physical stores

Over-reliance on online sales

Lack of private label products

Too few store locations

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which retailer is known for not needing advanced technology due to its pricing strategy?

Nordstrom

Amazon

Macy's

TJ Maxx

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a significant challenge for traditional retailers in the current market?

Competition from international brands

High employee turnover

Lack of online presence

Limited advertising budgets