CLEAN : Disney CEO says China represents incredible potential

CLEAN : Disney CEO says China represents incredible potential

Assessment

Interactive Video

Business, Design, Architecture

9th - 10th Grade

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses the creation of a unique Disneyland experience in China, emphasizing the need for it to be special and different. It highlights the importance of making visitors feel welcome and the potential of the Chinese market for the Walt Disney Company, given the resonance of their stories in the region.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary goal when planning Disneyland in China?

To focus solely on international visitors

To make it the smallest Disneyland

To create a unique experience tailored for China

To replicate the original Disneyland

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Disney aim to make Chinese visitors feel at the park?

By limiting the number of visitors

By providing exclusive merchandise

By offering free entry

By designing the park specifically for them

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a key consideration in designing Disneyland for China?

To create a park that felt like it was made for Chinese visitors

To focus on American cultural themes

To ensure it was cheaper to build

To make it identical to Disneyland Paris

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What aspect of the Chinese market is highlighted as beneficial for Disney?

Its small size

The lack of competition

The market's large size and story resonance

The absence of cultural differences

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is the Chinese market considered important for Disney in the long term?

Due to its declining population

Because of its large size and potential

Because it has no other theme parks

Due to its geographical location