'Rogue One' Expands Disney's Star Wars Universe

'Rogue One' Expands Disney's Star Wars Universe

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

Created by

Quizizz Content

FREE Resource

The transcript discusses Disney's strategic acquisitions of major franchises like Lucasfilm, Pixar, and Marvel, highlighting the success of Star Wars films and the introduction of new characters. It addresses concerns about market saturation with multiple upcoming releases and explores the demographic appeal of these films, noting their global success, particularly in China. The discussion also touches on Disney's diversification strategy, emphasizing the importance of balancing its film business with other ventures like ESPN to maintain growth and investor confidence.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the estimated opening weekend revenue for Star Wars: The Force Awakens in the US and Canada?

$155 million

$200 million

$300 million

$248 million

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company did Disney acquire for $4 billion in 2012?

Pixar

20th Century Fox

Marvel

Lucasfilm

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many Star Wars films were planned for release through 2020?

Four

Five

Three

Two

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which demographic did Star Wars: The Force Awakens primarily appeal to?

Children under 12

Older fans familiar with the original characters

International audiences

Teenagers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge Disney faces despite the success of its film franchises?

Managing ESPN's growth

Declining theme park attendance

Lack of new movie ideas

Competition from streaming services