Netflix Beats Projections in U.S., Foreign Markets

Netflix Beats Projections in U.S., Foreign Markets

Assessment

Interactive Video

Business

University

Hard

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The video discusses Netflix's subscriber growth, which exceeded expectations, and its impact on the stock price. The focus is on international markets as the next growth area. Despite high programming liabilities, Netflix aims to double profitability by 2017, with significant investments in content. The company faces challenges in managing liabilities and ensuring returns through subscriber growth.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary factor driving Netflix's stock support according to the first section?

Reduction in programming costs

Subscriber growth, especially internationally

Partnerships with other tech companies

Increased advertising revenue

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant change is Netflix forecasting for 2017?

A decrease in subscriber numbers

A doubling of profitability

A merger with another company

A reduction in content investment

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much does Netflix plan to invest in content in 2017?

$6 billion

$7 billion

$5 billion

$4 billion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major challenge for Netflix mentioned in the third section?

Low stock prices

Lack of international presence

High programming liabilities

Decreasing subscriber base

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the long-term strategy for Netflix to handle its programming liabilities?

Cut down on international expansion

Sign up more subscribers

Reduce content quality

Increase advertising