Adidas CEO: 'Not Overly Concerned' About Trump Trade

The transcript discusses the absence of Western leaders in Davos, the impact of trade wars and tariffs on business, the influence of the digital world and politics, global market growth strategies, the role of digital technology in globalization, and the focus on business and currency fluctuations. The speaker emphasizes the importance of a balanced global footprint and the benefits of globalization, while also addressing concerns about political influence and economic challenges in Europe.

What is the CEO's main concern regarding the business environment?

• Trade wars and tariffs

• Currency fluctuations

• Political tweets

• Economic struggles in Europe

How does the CEO view the impact of digitalization on globalization?

• It has hindered global trade

• It has reduced consumer awareness

• It has increased transparency

• It has made differences less visible

Which markets are the largest for the company?

• Europe and Asia

• US and China

• Australia and Canada

• Africa and South America

What is the company's strategy regarding its tailor-made golf unit?

• To invest more in it

• To sell it and focus on core business

• To expand it globally

• To merge it with another company

What is the CEO's perspective on currency swings?

• They balance out over time

• They have no impact

• They are a major concern

• They only affect the US market