Return on Sustainability Case Studies

The video discusses how companies like Unilever, Cascade Designs, and Interface have successfully implemented sustainable practices that not only benefit the environment but also enhance profitability and brand value. Unilever redesigned shampoo bottles to save on shipping costs and reduce plastic waste. Cascade Designs repurposed excess foam into pillows, turning waste into revenue. Interface revolutionized its manufacturing process, reducing toxins and waste, which led to significant cost savings and environmental impact reduction.

What was one of the key benefits Unilever experienced by redesigning their shampoo bottles?

• Enhanced bottle color

• Improved product fragrance

• Increased product variety

• Reduced shipping costs

How did Cascade Designs turn an expense into a revenue stream?

• By outsourcing foam disposal

• By selling excess foam as raw material

• By creating new foam-based products

• By reducing the price of their existing products

What was a significant outcome of Interface's manufacturing process changes?

• Reduced greenhouse gas emissions

• Higher water consumption

• Increased use of fossil fuels

• Decreased product quality

What innovative product did Interface introduce to reduce waste?

• Biodegradable carpets

• Carpet tiles

• Eco-friendly carpet glue

• Recyclable carpet rolls

What was a common benefit achieved by both Cascade Designs and Interface through their sustainability efforts?

• Increased product prices

• Higher customer dissatisfaction

• Enhanced brand value

• Reduced employee turnover