Google's Matt Brittin apologises to advertisers after complaints that adverts were displayed alongside inappropriate con

Google's Matt Brittin apologises to advertisers after complaints that adverts were displayed alongside inappropriate con

Assessment

Interactive Video

Business, Journalism, Education

9th - 12th Grade

Hard

Created by

Quizizz Content

FREE Resource

The video addresses concerns from advertisers about their content appearing next to offensive material. The speaker takes responsibility and apologizes for any instances where this occurred. They discuss strategies for improvement, including investments in three key areas, and emphasize the importance of ensuring products and services work effectively. Advertisers are encouraged to make informed decisions based on facts and industry insights.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main concern of advertisers mentioned in the first section?

The reach of their advertisements

The effectiveness of their ads

The cost of advertising

Their content appearing next to offensive material

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the speaker emphasize about the company's products and services?

They should be cheap

They should work well in the short, medium, and long term

They should be innovative

They should be exclusive

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the second section, what are the three areas the company is investing in?

Marketing, sales, and customer service

Technology, infrastructure, and human resources

Research, development, and advertising

Improving protection, enhancing services, and expanding reach

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the speaker suggest advertisers should base their decisions on?

Press reports and facts

Company reputation

Market trends

Competitor actions

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What responsibility does the speaker take in the third section?

Increasing market share

Ensuring product quality

Improving sales

Addressing advertiser concerns