Phil Knight Says 'Nobody Could Foresee' Nike's Success

The transcript covers the journey of a company from its inception to becoming a market leader with a $100 billion valuation. It highlights the importance of marketing and product quality, the role of leadership and team evaluation, and the personal passion of the founder. The concept of 'Shoe Dog' is introduced, reflecting a deep love for shoes. The discussion also touches on the historical significance of shoes in Oregon.

What was the initial market size for branded athletic shoes in the United States when the company started?

• $1 billion

• $2 billion

• $5 billion

• $10 billion

According to the speaker, what is the most important marketing tool for the company?

• Celebrity endorsements

• Advertising campaigns

• The product itself

• Social media presence

What skill does the speaker highlight as particularly valuable in their journey?

• Technical innovation

• Evaluating people

• Public speaking

• Financial management

What does the term 'shoe dog' refer to according to the speaker?

• Someone who loves shoes

• A shoe store owner

• A type of shoe

• A shoe designer

Where was the oldest shoe fossil, mentioned by the speaker, discovered?

• Texas

• Oregon

• New York

• California