Twitter Stock Soars After Posting First Real Profit

Twitter Stock Soars After Posting First Real Profit

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses Twitter's recent growth in advertising and user engagement, despite challenges in increasing monthly active users. The focus on video content has improved daily user engagement, which is crucial for attracting advertisers. Twitter is making strides in monetization and is benefiting from changes in the competitive landscape, such as Facebook's newsfeed overhaul. However, the company still faces challenges in achieving consistent user growth, which is essential for long-term success. The resurgence in social media platforms like Twitter is gaining investor confidence.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is considered a positive sign for Twitter's growth in the first section?

Decrease in advertising growth

Increase in daily average users

Increase in monthly average users

Decrease in platform changes

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How has video content affected Twitter's platform according to the second section?

It led to a decline in ad targeting

It increased user engagement and revenue

It had no impact on revenue

It decreased user engagement

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What major step is Twitter taking to improve its platform as mentioned in the second section?

Reducing video content

Improving ad targeting

Decreasing daily active users

Increasing monthly active users

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key challenge for Twitter in the third section?

Decreasing ad growth

Increasing user growth

Improving video content

Increasing daily active users

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which social media platform is mentioned as a behemoth in the third section?

Snapchat

Instagram

Facebook

LinkedIn