Williamson de Emarketer: App de citas de Facebook fue ‘sorpresiva'

Williamson de Emarketer: App de citas de Facebook fue ‘sorpresiva'

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Facebook's introduction of a new dating service, highlighting its optional nature and privacy features. It explores the context of this launch amidst Facebook's ongoing issues with data privacy, election meddling, and fake news. The discussion also covers the potential business impact of the dating service and the importance of maintaining user privacy.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key feature of Facebook's new dating service?

It is integrated with Instagram.

It allows friends to see each other's dating profiles.

It automatically creates a profile for all users.

It is optional and requires users to opt-in.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the new dating service relate to Facebook's broader goals?

It focuses on enhancing video content.

It is designed to improve advertising revenue.

It aims to increase user interaction and connection.

It primarily targets business networking.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the general reaction to Facebook's announcement of the dating service?

It was criticized for being too similar to Snapchat.

It was ignored due to other Facebook features.

It was surprising and seen as a distraction from other issues.

It was expected and well-received.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why might Facebook's dating service be beneficial for the company?

It could improve Facebook's financial performance.

It will focus solely on business networking.

It will replace all other dating apps.

It will eliminate privacy concerns.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a major concern regarding Facebook's new dating service?

The potential for increased advertising.

The ability to maintain user privacy.

The lack of user interest.

The integration with other social media platforms.