How Fox Nabbed the Rights to WWE's 'SmackDown Live' | THR News

The transcript discusses WWE's strategic network deals, highlighting the shift of SmackDown from NBC Universal to Fox Networks. Fox secured a five-year deal worth $1.025 billion, emphasizing the importance of live sports in network strategies. NBC chose to retain Raw, focusing on its higher viewership. Meanwhile, ESPN finalized a deal with UFC, underscoring the growing value of live sports content. The narrative illustrates the competitive landscape of network television and the pivotal role of live events in engaging audiences.

What was NBC Universal's initial plan regarding WWE's shows?

• To discontinue both shows

• To retain both Raw and SmackDown

• To sell both Raw and SmackDown to Fox

• To focus on SmackDown and sell Raw

What was the value of the deal between Fox and WWE for SmackDown?

• $205 million

• $1.025 billion

• $360 million

• $1.5 billion

How did Rupert Murdoch describe NBC Universal's view of WWE?

• As a valuable asset

• As a minor player

• As an embarrassment

• As a strategic partner

What was the annual value of ESPN's deal with UFC?

• $265 million

• $360 million

• $150 million

• $200 million

According to Mark Shapiro, why are live sports crucial for networks?

• They offer unique engagement

• They are cheaper to produce

• They are easier to schedule

• They have a smaller audience