What was Mercari's unique approach when it launched in Japan?
Japan's Mercari to Start Trading Tuesday After Raising $1.2 Billion in IPO

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Business, Information Technology (IT), Architecture
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University
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Hard
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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Targeting smartphone users
Partnering with local stores
Offering free listings
Focusing on desktop users
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is one of the main challenges Mercari faces in the US market?
Limited product categories
Insufficient marketing budget
High competition from other platforms
Lack of smartphone users
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following companies is NOT mentioned as a competitor to Mercari in the US?
Amazon
Poshmark
Letgo
OfferUp
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Who did Mercari hire to help improve their app for the US market?
A former Apple executive
A former Amazon executive
A former Facebook executive
A former Google executive
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is one of Mercari's strategies to expand its presence in the US?
Partnering with eBay
Spending heavily on marketing
Focusing solely on Japan
Reducing app features
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