NewsPicks CEO Wants to Fight Fake News With Civility

NewsPicks CEO Wants to Fight Fake News With Civility

Assessment

Interactive Video

Business, Social Studies, Information Technology (IT), Architecture

University

Hard

Created by

Wayground Content

FREE Resource

The video discusses News Picks' approach to news curation, emphasizing user control over algorithms. It highlights the challenges posed by tech giants and the unique business model of News Picks, which combines community building with content creation. Strategies to manage trolls and maintain a healthy community are explored. The acquisition of Quartz is discussed, focusing on leveraging strengths for mutual benefit. The video also covers the importance of media literacy and the challenges of misinformation, advocating for a balanced business model combining subscriptions and advertising.

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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary issue with social media platforms like Facebook and Twitter according to the transcript?

Limited content variety

Lack of user engagement

High subscription costs

Black box algorithms controlling news

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does News Picks differentiate itself from other social media platforms?

By offering free subscriptions

By using algorithms to curate news

By allowing users to verify and curate news

By focusing solely on entertainment content

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a challenge for publishers and social media sites when integrating news?

Increasing subscription fees

Creating engaging advertisements

Building a strong community

Developing new algorithms

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy does News Picks use to prevent trolls and toxicity?

Restricting user interactions

Enabling user tagging

Promoting anonymous posts

Allowing unlimited comments

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the purpose of acquiring Quartz according to the transcript?

To expand into new markets

To eliminate competition

To reduce operational costs

To leverage Quartz's strengths in journalism

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What business model does News Picks follow in Japan?

Both ad-supported and subscription-based

Free access for all users

Subscription-based only

Ad-supported only

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main issue with Facebook's approach to being a media company?

It tries to be too many things to too many people

It has a limited user base

It only supports video content

It focuses too much on user privacy