The Winners and Losers From the Tech Earnings Bonanza

The Winners and Losers From the Tech Earnings Bonanza

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses recent market trends, highlighting losers like Facebook and Twitter, and their challenges in digital advertising. Twitter's user growth has plateaued, raising concerns about its long-term viability. Amazon, however, reported a strong quarter, showcasing its profitability through cloud and advertising services. Facebook faced a significant market cap loss, but potential growth through Instagram and WhatsApp monetization remains. The video provides insights into the tech industry's current state and future prospects.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major concern for Twitter in the digital advertising ecosystem?

It lacks a high-quality audience.

Its user base is too large.

It may not have the scale to compete with larger platforms.

It has too many advertisers.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the market react to Twitter's user growth guidance?

It led to an increase in stock price.

It was considered disappointing.

It was ignored by investors.

It was seen as a positive sign.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which two areas contributed significantly to Amazon's profitability in the recent quarter?

Retail sales and logistics

Amazon Web Services and advertising

Alexa and smart home devices

Amazon Prime and Kindle

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant market event for Facebook mentioned in the video?

A merger with another tech company

A new product launch

The largest one-day market cap increase

The largest one-day market cap drop

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What potential growth areas are identified for Facebook?

Monetization of Instagram, WhatsApp, and Messenger

Expansion into hardware manufacturing

Development of a new operating system

Acquisition of smaller social media platforms