The Death of the Cable TV Bundle

The Death of the Cable TV Bundle

Assessment

Interactive Video

Business, Social Studies, Architecture, Performing Arts

University

Hard

Created by

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The video discusses the impact of streaming services on traditional media, focusing on Disney's strategy and the decline of cable TV bundles. It highlights Netflix's role in reshaping the industry and the challenges faced by initiatives like TV Everywhere. The video also examines the influence of sports rights on cable costs and the emergence of sports-free bundles.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary reason for the media industry's shift towards streaming services?

The rise of social media platforms

The decline of the cable TV bundle

The increase in movie theater attendance

The popularity of reality TV shows

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did traditional media companies initially respond to Netflix?

They immediately created their own streaming services

They ignored it completely

They partnered with it by licensing content

They tried to buy Netflix

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the concept behind TV Everywhere?

A social media network for TV fans

A news channel available worldwide

A platform for live sports streaming

A service to watch TV shows on any device

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did TV Everywhere struggle to gain popularity?

Limited content availability

Lack of interest from consumers

Inability of the industry to collaborate

High subscription costs

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one reason for the high cost of cable bundles?

The addition of international channels

The rise of online streaming services

The cost of sports rights

The inclusion of premium movie channels