Philadelphia 76ers CEO Sees 'Bright' Future for NBA and Basketball in China

The transcript discusses the NBA's strong commitment to the Chinese market, highlighting the China Games and the potential for commercial growth through partnerships with companies like Tencent and Sina. It emphasizes the vast fan base in China and the global nature of the NBA, with a significant portion of players coming from outside the United States. The NBA's strategy involves bringing the game to fans worldwide, showcasing the league's international talent and its focus on expanding its global reach.

What is the main reason for the NBA's commitment to the Chinese market?

• The influence of American culture

• The potential for growth and popularity of basketball

• The weather in Shanghai

• The presence of local talent

Which companies are mentioned as partners of NBA China?

• JD.com and Pinduoduo

• Tencent and Sina

• Alibaba and Baidu

• Huawei and Xiaomi

What percentage of NBA fans worldwide get to see a game live?

• 10%

• 5%

• 1%

• 20%

Which continent is NOT represented by the starting players mentioned?

• Europe

• South America

• Africa

• Australia

What is the NBA's strategy to enhance fan engagement globally?

• Focusing only on American players

• Delivering the game worldwide and promoting diversity

• Limiting games to the United States

• Reducing the number of international players