SailGP Wants to Redefine Sailing, CEO Russell Coutts Says

Sail GP, led by Oracle's Larry Ellison and CEO Russell Coutts, aims to revolutionize sailing with high-speed inshore races in major cities. The league focuses on fan engagement through technology and immersive broadcasts. It seeks profitability with a consistent global format and partnerships. While still finalizing broadcast deals, Sail GP has secured sponsors like Oracle, Louis Vuitton, and Land Rover. The league targets both avid sailors and casual sports fans, aiming to modernize sailing and broaden its appeal.

Who is one of the key figures behind the new Global Racing League?

• Elon Musk

• Larry Ellison

• Jeff Bezos

• Bill Gates

What is a primary goal of Sail GP in terms of fan experience?

• To eliminate all traditional broadcasting

• To host races only in the United States

• To offer a consistent year-round global fan experience

• To provide free tickets to all events

Which companies are mentioned as major sponsors of Sail GP?

• Nike and Adidas

• Oracle, Louis Vuitton, and Land Rover

• Coca-Cola and Pepsi

• Apple and Microsoft

What type of fan is Sail GP aiming to attract besides avid sailors?

• Only technology enthusiasts

• Casual sports and racing fans

• Only professional athletes

• Exclusive yacht club members

What challenge does Sail GP face in making sailing more mainstream?

• Limited global interest in water sports

• Navigating an expensive craft in choppy waters

• High cost of tickets

• Lack of historical heritage