Peter Hirshberg: The web is more than "better TV"

The video explores the evolution of media and technology, focusing on the relationship between computers and television. It discusses historical developments, the integration of computers into media, and the rise of interactive media. The cultural impact on technology and the digital revolution are examined, leading to the modern era of Web 2.0, where audience participation and globalization of content are key themes.

What was the main reason the girls preferred the Internet over TV?

• The Internet is cheaper.

• TV is outdated.

• The Internet is more interactive.

• TV shows are available online.

What was the outcome of Warner's investment in Atari and Qube?

• It was a huge success.

• They lost money and had to liquidate.

• They became the market leader.

• They merged with Apple.

How did the Whirlwind computer contribute to media?

• It was a popular gaming console.

• It introduced real-time interaction and video display.

• It was used for radio transmission.

• It was used for TV broadcasting.

What was the significance of the SAGE system?

• It was the first personal computer.

• It was a defense system using advanced computing.

• It was a new type of television.

• It was a marketing tool for the Air Force.

What was the first computer game developed at MIT?

• Tetris

• Pac-Man

• Spacewar!

• Pong

What was HyperCard's main innovation?

• It was the first web browser.

• It introduced hyperlinks to the public.

• It was a video game console.

• It was a new type of computer hardware.

What was a major oversight by Apple and Microsoft in the early 1990s?

• Ignoring the potential of the Internet.

• Focusing too much on hardware.

• Investing in outdated technology.

• Not developing their own operating systems.

What is a key feature of Web 2.0?

• Static web pages

• User-generated content

• High-speed internet

• Traditional media dominance

How did Nike adapt to changes in media consumption?

• By reducing product prices

• By launching a new TV channel

• By creating a network for customer interaction

• By increasing TV advertising

What was Marshall McLuhan's view on new media?

• It is less impactful than old media.

• It is always beneficial.

• It is only relevant to young audiences.

• It often goes unnoticed while changing society.