Baidu Sales Forecast Misses Estimates as China's Economy Slows

Baidu Sales Forecast Misses Estimates as China's Economy Slows

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses Baidu's financial performance, highlighting better-than-expected Q3 revenue but a disappointing Q4 outlook due to slowing ad sales and increased competition from ByteDance. Baidu is shifting focus to AI and autonomous driving. Yum China reported better-than-expected results, with KFC's sales rising due to product revamps, while Pizza Hut's sales fell. Yum China is extending its share buyback program, boosting investor confidence.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main reason for Baidu's disappointing fourth-quarter outlook?

Increased competition from Bytedance

Decline in user base

Slowing ad sales amid a weaker economy

Unexpected rise in operational costs

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which two areas is Baidu focusing on to reposition itself in the market?

E-commerce and cloud computing

Blockchain and cryptocurrency

Artificial intelligence and autonomous driving

Social media and digital marketing

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy did KFC in China implement to improve sales?

Launching a loyalty program

Introducing healthier menu options

Offering coffee and desserts to attract morning customers

Expanding delivery services

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What challenge is Pizza Hut facing in China according to the report?

High employee turnover

Supply chain disruptions

Decline in in-store sales by 5%

Increased competition from local brands

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Yum China respond to investor concerns?

By launching new product lines

By extending its share buyback program

By reducing operational costs

By expanding into new markets