NRF CEO Expects 'Exceptional' 2018 Holiday Shopping Season

NRF CEO Expects 'Exceptional' 2018 Holiday Shopping Season

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses the optimistic outlook for the holiday season, with expected growth in retail sales between 4.3% and 4.8%, amounting to $720 billion. Despite uncertainties for 2019, consumer confidence remains high, supported by a strong economy and low unemployment rates. The global impact of Black Friday sales is highlighted, with early promotions in the UK and Europe. Retailers are well-prepared with inventories, and investments over the past years are yielding positive results. The video also compares retail sales with consumer confidence, noting strong sales despite some softening in confidence levels.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected growth rate for the holiday season spending?

2.5% to 3.0%

4.3% to 4.8%

3.5% to 4.0%

5.0% to 5.5%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which countries are mentioned as adopting Black Friday sales?

India and China

Canada and Mexico

Australia and New Zealand

UK and Nordic countries

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of Black Friday in the US?

It marks the end of the holiday season.

It is a day for online shopping only.

It is a major shopping day with emotional significance.

It is a day for family gatherings.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the unemployment rate compare to historical levels?

It is the highest since the 1980s.

It is the lowest since the 1960s.

It is the same as in the 1990s.

It is higher than in the 2000s.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What factor is contributing to the strong retail performance?

Recent technological advancements

Increased consumer debt

Investments made over the past years

Higher import tariffs