Under Armour CEO Plank Says 'Every Great Company Comes to a Crossroads'

Under Armour CEO Plank Says 'Every Great Company Comes to a Crossroads'

Assessment

Interactive Video

Business

University

Hard

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The transcript discusses a company's remarkable growth over 26 quarters with a 20% revenue increase each quarter, highlighting achievements from 2010 to 2016. It addresses the challenges of maintaining such growth, the company's market value fluctuations, and strategic decisions made to adapt. The company underwent a transformation involving restructuring and reorganization to strengthen its position.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many consecutive quarters did the company experience a 20% revenue increase?

20 quarters

26 quarters

30 quarters

15 quarters

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the company's revenue growth from 2013 to 2016?

From $3 billion to $6 billion

From $2 billion to $5 billion

From $2.3 billion to $4.8 billion

From $1.5 billion to $3 billion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major challenge faced by the company due to its rapid growth?

Increased competition

Lack of software development

Need for physical infrastructure

Shortage of skilled labor

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the company's market value at its peak?

$9.5 billion

$15 billion

$19 billion

$12 billion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What strategy did the company adopt to address its challenges?

Investment in technology

Transformation and restructuring

Acquisition of competitors

Expansion into new markets