Viacom Tops Profit Estimates as Turnaround Takes Hold
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Business, Performing Arts
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University
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Hard
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5 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Viacom CEO Bob Bakish's view on a potential merger with CBS?
He thinks it is not needed at the moment.
He is unsure about the merger.
He has no opinion on the matter.
He believes it is absolutely necessary.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why might Viacom need to consider merging with another company?
To expand their film studio.
To increase their brand presence.
To reduce operational costs.
To compete with larger media companies like Disney.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which family is keen on the Viacom and CBS merger?
The Disney family
The Bakish family
The Redstone family
The Murdoch family
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What has Viacom been ramping up in the TV production business?
Their distribution channels
Their original content
Their advertising budget
Their marketing efforts
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was a reason for the previous merger talks between Viacom and CBS to fall apart?
Lack of interest from CBS
Disagreement over the exchange ratio
Regulatory issues
Financial instability of Viacom
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