EU Fining Google Won't Change Much, Kelkoo U.K. CEO Says

EU Fining Google Won't Change Much, Kelkoo U.K. CEO Says

Assessment

Interactive Video

Business

University

Hard

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The video discusses Google's large fines from the EU and their impact on the company's business practices. Despite these fines, Google maintains a strong market position, controlling 70% of the ad market. The EU's scrutiny of big tech companies like Amazon and Apple is also highlighted, with potential future actions being considered.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the general sentiment of investors towards the EU fines imposed on Google?

Investors are indifferent to the fines.

Investors are highly concerned about the fines.

Investors are pleased with the fines.

Investors are unaware of the fines.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main action taken by the EU against Google in the ad market?

They forced Google to sell its ad business.

They required Google to pay back taxes.

They imposed a cease and desist order.

They banned Google from operating in Europe.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How much of the ad market did Google control from 2006 to 2016?

50%

60%

70%

80%

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Google's typical response to the EU's actions?

They claim to have the best business and algorithms.

They agree to all EU demands immediately.

They stop all operations in Europe.

They sue the EU for unfair treatment.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which other tech companies are likely to face scrutiny from the EU?

Amazon and Apple

Microsoft and IBM

Samsung and Sony

Intel and AMD