Why does Disney believe consumers will subscribe to Disney Plus?
Disney’s Iger: We Feel Confident People Will Sign Up in Droves for Disney+

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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Because it is cheaper than all other streaming services
Due to the beloved brands and modern technology platform
Because it offers live sports
Due to exclusive partnerships with Apple and Amazon
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Disney's approach to releasing movies made for the big screen?
They will be available on all streaming platforms simultaneously
They will be released only in select theaters
They will be released directly on Disney Plus
They will follow the traditional theatrical release window
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a potential challenge Disney faces in bundling Disney Plus with Hulu?
High costs of bundling
Lack of consumer interest
Technical difficulties in integrating the services
Approval from Hulu's minority partners
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does Disney plan to distribute the Disney Plus app?
Only via cable providers
Through traditional app distributors like Apple
Through physical retail stores
Exclusively through the Disney website
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Disney's strategy for entering the Chinese market with Disney Plus?
Complying with local laws and possibly offering content in another form
Launching a subscription model immediately
Partnering with local Chinese streaming services
Offering the service for free to gain market share
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Disney's plan regarding Star Wars content after the Skywalker saga?
They will only produce animated Star Wars content
They will stop producing Star Wars content
They will focus on live-action series during a movie hiatus
They will release a new Star Wars movie every year
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does Disney view its role as a technology company?
As a secondary aspect to its core business
As a fundamental part of improving content and consumer experience
As a way to compete directly with tech giants
As a means to reduce production costs
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