Debenhams falls into administration

Debenhams falls into administration

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

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The video discusses the failed attempts by Mike Ashley to acquire Debenhams, which has now entered administration. Despite being the largest shareholder, Ashley's bids were rejected, leading to a national scandal. Debenhams' share price has plummeted to zero, and a new company formed by banks and hedge funds plans to resurrect it by injecting funds, negotiating rents, and closing stores. However, challenges such as high rents and changing shopping habits pose risks. Debenhams, a part of retail heritage, faces an uncertain future.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main reason for Mike Ashley's frustration regarding Debenhams?

He was not allowed to become the CEO of Debenhams.

His bids to buy Debenhams were repeatedly rejected.

Debenhams refused to sell their shares to him.

He was not informed about Debenhams' financial status.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial step taken by the new owners of Debenhams after it went into administration?

They fired the entire workforce.

They sold Debenhams to another company.

They decided to close all stores immediately.

They planned to inject money and negotiate lower rents.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the new ownership plan affect Debenhams' share value?

It was reduced to zero.

It remained stable.

It fluctuated unpredictably.

It increased significantly.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the major challenges faced by Debenhams and similar retailers?

Limited online presence.

Insufficient product variety.

High rents and overhead costs.

Lack of brand recognition.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What historical aspect of Debenhams is highlighted in the discussion?

Its centuries-old retail heritage.

Its pioneering online shopping platform.

Its role in the industrial revolution.

Its influence on global fashion trends.