SmileDirectClub Is in the Early Innings of Global Market Growth, CFO Says

SmileDirectClub Is in the Early Innings of Global Market Growth, CFO Says

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The video discusses Smile Direct Club's IPO performance, highlighting a significant stock drop. The company focuses on long-term shareholder value and member growth, with revenues up 20-fold since 2016. Despite deepening losses, the company emphasizes strong unit economics and a vast market opportunity. Plans for international expansion are underway, with a focus on overcoming competition through unique business barriers. The supply chain remains unaffected by trade wars, and the company addresses medical concerns by emphasizing licensed doctors' roles.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the percentage drop in Smile Direct Club's share price on its IPO debut?

10%

24%

15%

30%

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the gross margin percentage mentioned by Smile Direct Club's CFO?

70%

85%

50%

90%

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which countries are mentioned as part of Smile Direct Club's international expansion?

Canada, Australia, UK

Mexico, Brazil, Germany

India, China, Japan

France, Italy, Spain

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the main barriers to success that Smile Direct Club has built?

Exclusive partnerships

Omni-channel presence

Low-cost manufacturing

Limited product range

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Smile Direct Club address concerns from the American Association of Orthodontists?

By lowering prices

By increasing marketing

By offering free trials

By emphasizing licensed doctors' involvement