CLEAN : Kenya tea producers turn over a new leaf as prices stumble

The video discusses Kenya's transition from traditional tea production to orthodox tea, similar to Sri Lanka's, to access new markets like Russia. It highlights the importance of leaf appearance and quality in these markets. The video also addresses the challenges of erratic commodity pricing and the need for diversification to protect smallholder farmers.

What is the primary reason for Kenya's diversification into orthodox teas?

• To enter new markets like Russia

• To reduce production costs

• To compete with Sri Lanka

• To improve tea quality

Which characteristic of tea leaves is particularly important to the Russian market?

• The packaging of the tea

• The aroma of the tea

• The blackness and boldness of the leaf

• The size of the leaf

What is a significant challenge faced by tea producers?

• Increasing demand for tea

• Decreasing production costs

• Stable market prices

• Erratic commodity prices

What strategy has been adopted to protect smallholder farmers?

• Diversifying into other products

• Improving tea packaging

• Increasing tea prices

• Reducing tea production

Which type of tea is Kenya starting with in its diversification efforts?

• White tea

• Black orthodox tea

• Herbal tea

• Green tea