Why Intuit and Credit Karma Decided to Combine in $7.1 Billion Deal

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Business
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University
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Hard
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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the primary focus of the collaboration between TurboTax and Credit Karma?
To reduce tax season workload
To enable financial progress for consumers
To create a new tax product
To increase tax filing efficiency
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why did Ken decide against an IPO for Credit Karma?
The company was not ready for public trading
There was no interest from investors
The mission was more important than the IPO
The IPO market was too volatile
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the goal set by the company for 2025?
To triple the number of users
To expand internationally
To double the household savings rates
To launch a new tax product
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does the acquisition benefit consumers according to the discussion?
By offering free financial advice
By providing more financial choices and competition
By reducing tax filing fees
By simplifying tax regulations
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What signal does the sale of Credit Karma send to the fintech community?
A need for more innovation in fintech
A decline in fintech investments
A focus on tax-related services
A shift towards traditional banking
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the main focus of the integration plan for Credit Karma and TurboTax?
To develop a joint marketing campaign
To accelerate business growth and reduce friction
To create a new tax software
To merge their customer service teams
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does the partnership aim to benefit consumers in terms of financial services?
By launching a new credit card
By providing the best financial products with reduced friction
By increasing the number of financial advisors
By offering discounts on tax services
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