Etsy Says Customers Want More Items From Black Sellers

Etsy Says Customers Want More Items From Black Sellers

Assessment

Interactive Video

Business, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the economic challenges faced by Black entrepreneurs and highlights Etsy's initiative to support Black-owned shops. Josh Silverman, CEO of Etsy, shares insights on the platform's curated collection of Black-owned shops, which became highly popular. The video also addresses concerns about ensuring authenticity and preventing misuse of the feature. Etsy's community-led solutions, such as seller teams, are emphasized as a way to manage and support Black-owned businesses effectively.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the main reason for the increased focus on Black-owned businesses globally?

To support local economies

To increase sales for all businesses

To promote cultural diversity

To address economic inequalities faced by Black entrepreneurs

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the outcome of Etsy's curated collection of Black-owned shops?

It was the least popular collection

It became the most popular curated collection

It did not attract any buyers

It was removed from the website

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did Etsy ensure that only genuine Black-owned shops were featured?

By asking sellers to provide proof of ownership

By conducting background checks on sellers

By supporting community-led teams

By verifying sellers' racial identity

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the role of teams in Etsy's approach to supporting Black-owned businesses?

Teams manage the financial transactions

Teams decide the prices of the products

Teams help in self-organizing and self-policing membership

Teams are responsible for marketing the shops

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why does Etsy avoid asking sellers to identify their race?

To maintain privacy and avoid inappropriate positioning

To increase the number of sellers

To comply with government regulations

To reduce administrative work