TikTok Content Creator on the Industry's Diversity Problem

Interactive Video
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Business, Social Studies, Information Technology (IT), Architecture
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University
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Hard
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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What platform is considered the 'godfather' of the social media influencer era?
Snapchat
YouTube
Vine
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What strategy did Karen use to help Vine creators negotiate better brand deals?
Creating individual contracts
Hiring personal managers
Forming a union
Using the Friends cast strategy
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was Landon's reaction when his manager suggested a higher price for a brand deal?
He was confident it would be accepted
He was surprised by the lack of pushback
He refused to ask for more
He thought it was too high
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of racism do Black creators face in the influencer industry?
Neither societal nor algorithmic racism
Both societal and algorithmic racism
Algorithmic racism
Societal racism
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What initiative did Whalar create to support Black creators?
A mentorship program
A collaborative house in Los Angeles
A scholarship fund
A social media campaign
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is 'code switching' as described by Landon?
Changing languages in different settings
Adapting behavior to fit in
Using different codes for security
Switching between social media platforms
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why do Black creators often feel the need to 'code switch' on social media?
To increase their follower count
To avoid making others uncomfortable
To attract more brand deals
To comply with platform rules
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