The Digital Consumer

The Digital Consumer

Assessment

Interactive Video

Business

University

Hard

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The transcript covers Grab's response to COVID-19, including their pivot from ride-hailing to food delivery, and the launch of services like GrabCare. It discusses changes in consumer behavior, financial forecasts, and market trends. The conversation also touches on Grab's SPAC merger, competition with GoJek, and strategies for e-commerce and financial services. Finally, it highlights the leadership style and company culture at Grab.

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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the company's main focus during the pandemic?

Expanding globally

Increasing profits

Creating customer and public love

Developing new technologies

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the company support healthcare workers during COVID-19?

By offering dedicated transportation services

By providing free meals

By offering free medical supplies

By giving financial aid

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a key challenge in pivoting from ride-hailing to food delivery?

Developing a new app

Finding new customers

Sustaining driver income

Training new drivers

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What feature of the company's app helped drivers switch to food delivery?

A new payment system

A driver super app

A customer feedback tool

A navigation update

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a significant change in consumer behavior during the pandemic?

Increased use of public transport

More frequent international travel

Preference for home-cooked meals

Greater emphasis on safety and hygiene

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the company's strategy in response to the SPAC merger delay?

Rushing the process

Partnering with a new investor

Ensuring high-quality registration

Canceling the merger

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does the company plan to maintain its market leadership in Southeast Asia?

By acquiring competitors

By leveraging its super app ecosystem

By expanding to new continents

By reducing prices

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